The
Roman poet Juvenal coined the phrase ‘Bread and Circuses’ somewhere around the
1st century. The phrase, in a nutshell, refers to the belief that
the common man isn’t interested in his civic duty, his freedom or even the
welfare of his fellow man. The common folk are simply interested in their own
entertainment and are happy as long as they’re distracted from real issues
surrounding them – the more outrageous the better.
The Bread and Circuses effect is on full and obscene display these days, and
one need look no further than the CBS television network and their new show
‘The Briefcase’.
In this ‘reality’ show, two financially struggling families are made to
deliberate over the decision of whether or not to accept $101,000 or to give it
to another family in need. Each family is given this briefcase filled with
money, and the first thing they’re made to do is spend $1,000 on themselves – a
luxury seldom afforded to the deceptively named ‘American middle class family’.
It’s a clever ploy to give these
unfortunate souls a taste of what it’s like to have disposable income so that
they’re more prone to take the money and look like selfish miscreants when they
make a ‘selfish’ decision.
Viewers of the show get to bear witness as these families wrestle with the
choice of whether or not to keep the money, and if the decision wasn’t hard
enough, they’re made to tour the other family’s home just to see how bad off
they are. “What’s that you say? You’re trying to raise a family of five on $15
an hour? Well, the family you could be helping is expecting a new baby and the
dad lost a leg in Iraq! Are you sure you really need this hundred grand?” As these families are torn apart emotionally by
this potentially life changing decision, you have commercials airing for luxury
cars, credit cards and Hawaiian vacations in between. How ironic. It might be funny if it weren’t so
disgusting.
It’s profit from poverty, and what makes me really nauseous is the fact that
there are going to be people who not only find this entertaining – but amusing.
Don’t believe me? I saw firsthand the
other day how much contempt some folks have for those a little less fortunate
while on my morning drive to work.
Every morning I take Wheeler Boulevard and generally find myself at a red light
at the intersection of Champlain and Wheeler. Most mornings there will be
someone standing at the chain link fence on the side of the road with a cup or
hat, hoping that motorists might donate some spare change. I don’t have money
every day, but on days that I do I happily contribute. Last Tuesday morning, in the middle of a
downpour, I watched as the driver of a very expensive SUV rolled down their
window and forcefully threw what looked to be a handful of dimes and nickels in
the general direction of the fellow who was standing there hoping for some
kindness to be extended his way. It was one of the most insulting things I have
ever seen one human being do to another in this city.
We’re living in scary times. The rich are preying on what’s left of the middle
class, and if you don’t believe that fact you can check out the latest reports
on the ever-widening wealth gap between the very rich and the rest of us poor
slobs. As we work our day jobs and hope we have a little bit of money left
over for savings and entertainment after
all the bills are paid, most direct their ire not at the folks up the line who
are enjoying the lion’s share of the fortunes,
but look down their noses at those struggling more than we are. Many idolize the folks who make more in a week
than we do in a year but can’t be bothered even acknowledging the folks who
truly need our help. Instead of lending a hand, many put a foot on the head of
those in need to feel better about their own less-than-stellar situation.
They’re likely the same folks who sit and watch while honest, hard-working
families go on a reality show to have their every move scrutinized and mocked
just so they can have a chance at a better life – if only for a little while. It’s a whole lot of “at least we’re not those
people” at play and I suspect ‘The Briefcase’ will have no trouble finding an
audience for their brand of poverty porn.
Do you think for one minute the folks with all the real financial power
wouldn’t watch the exact same show with folks like you and I in the starring
roles?
The fact of the matter is that there are two levels to society; the haves and
the have-nots. Compared to the top tier folks in the western world, we are all
the have-nots – just on slightly different scales. The last thing we should be doing is making a
spectacle of those who have less than us by not sharing our bread with them and
making them the clowns in our circuses.
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